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Acceptable Use Policy
Communication via SMS and Mobile Messaging
This Acceptable Use Policy (the “Policy”) outlines the rules governing the use of messaging and communication services (“Services”) provided by Desert Rose (“Desert Rose,” “we,” “our,” or “us”). By using our Services, you agree to comply with this Policy. Failure to comply may result in suspension or termination of access to Services.
Sample Opt-In Language
“By checking this box, you consent to receive text messages from Desert Rose regarding your account and services. Up to 10 msgs/month. Msg & data rates may apply. Reply STOP to opt out. Consent is not a condition of purchase. See our Privacy Policy and Terms of Use.”
Revocation of Consent (Opt-Out)
Users can revoke consent at any time by replying with standard opt-out keywords (e.g., “STOP”, “UNSUBSCRIBE”). One final message may confirm opt-out. No further messages may be sent without new consent.
Identification
All outbound messages must clearly identify Desert Rose as the sender, unless they are part of an ongoing conversation initiated by the recipient.
Message Content Restrictions
You may not use our Services to send or facilitate content that includes:
- Unsolicited or Spam Messages
- Illegal or Restricted Content (child exploitation, hate speech, payday loans, debt relief, gambling, etc.)
- SHAFT Content (sexually explicit, hate-based, alcohol, firearms, tobacco)
- Fraudulent or Malicious Content (phishing, malware)
Evasion and Abuse
You may not:
- Use URL shorteners from shared public domains (e.g., Bit.ly)
- Misspell keywords or evade detection filters intentionally
- Send similar messages from multiple numbers (“snowshoeing”)
- Alter headers or spoof sender identity
Frequency and Reconfirmation
If you send recurring messages, you must:
- Inform users of the frequency
- Include regular reminders about opt-out options
- Reconfirm consent periodically as required by law
Enforcement
Violations of this Policy may result in:
- Warning or temporary suspension
- Termination of access to messaging services
- Reporting to telecommunications carriers and regulatory bodies
We reserve the right to amend this Policy at any time.
Consent Requirements
Obtaining Consent
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You must obtain express consent from individuals before sending any SMS, MMS, or other electronic messages. This includes:
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- A clear, affirmative opt-in (e.g., checking a box or submitting a web form).
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Disclosure of the type and frequency of messages.
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A link to this AUP and our Privacy Policy.
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You must retain a record of consent, such as a timestamp or signed agreement.
Privacy and Data Usage
We do not share SMS opt-in information with third parties for marketing purposes. Mobile numbers will only be used for the purposes explicitly consented to, in accordance with our Privacy Policy.
SMS Terms & Conditions
These SMS Terms & Conditions govern the SMS/text messaging services (“Messaging Services”) provided by Desert Rose (“Desert Rose,” “we,” “our,” or “us”). By opting into our Messaging Services, you agree to these Terms.
Brand Name
Desert Rose
Types of Messages You May Receive
By opting in, you may receive:
- Appointment reminders
- Account notifications
- Product or service updates
- Customer support communications
- Promotional and marketing messages (only if consented to)
Message Frequency
Message frequency varies based on your interactions but will not exceed 15 messages per month unless otherwise specified at opt-in.
Message and Data Rates
Standard message and data rates may apply. Please contact your carrier for details.
Opt-Out Instructions
Text “STOP” to cancel at any time. You’ll receive a confirmation message and will no longer receive SMS messages from us unless you opt in again.
Customer Support
Text HELP for assistance
Email: Office@desertroseinc.com
Call: (501) 690-3825
Privacy & Data Use
Your number and opt-in information will never be sold or shared for third-party marketing. See our Privacy Policy details.
Changes to Terms
These terms may be updated from time to time. Continued use of the Messaging Services after any changes constitutes your agreement to those changes.
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